LIGNA’s management team attending “Career and life – why in Bulgaria”.

20 October 2024

London, UK

The forum “Career and life – why in Bulgaria”, organized by the “Bulgaria Wants You” platform of Ivan Hristov and Andrei Arnaudov, gathered nearly 2,000 visitors in the building of the Royal Geographical Society in London. The event was organized for the second time in the English capital, and among its speakers were Ivet Lalova, Dimitar Rachkov, Momchil Vasilev and some of the most successful Bulgarian entrepreneurs and managers from leading companies.

As an international expert in cluster development and Chairman of the Bulgarian Furniture Cluster, Genoveva Christova shared her remarkable personal story. In addition to being co-owner and managing director of Ligna Group and Missia23, she is also the music producer behind Viktoria Georgieva’s Eurovision successes in 2020 and 2021.

Her choice to develop a career and business in Bulgaria, despite the multitude of international opportunities, inspired those present and showed that our country offers everything you need for a successful professional path.